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Aussie brand Dr Diamond goes viral after gifting jewellery pen to Rhode’s Hailey Bieber

More than five million people have seen the brand’s reaction video and founder Layla Morris has received 800 orders for the product she launched from her spare bedroom five months ago.
Dr diamond Hailey Bieber rhode
Source: Supplied, TikTok

While Australian shoppers were lining up to get their hands on Rhode beauty products during the brand’s recent arrival in the country, founder Hailey Bieber was unknowingly giving a small Queensland business a sales boost of its own.

Dr Diamond makes portable jewellery cleaning pens, and founder Layla Morris gifted Bieber one of the pens during a chance encounter at Sydney restaurant Neptune Grotto on Friday.

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