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ebook: Attitudes to debt

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SME finance

How Australian founders are rethinking business funding

For years, the startup and SME funding landscape followed a familiar playbook: take on debt, seek venture capital, or bootstrap your way forward. Lately, however, Australian founders have been rethinking their approach to funding.

To find out how attitudes are changing, SmartCompany and Tractor Ventures surveyed nearly 400 SME owner/operators and startup founders. The results of this survey reveal 29% of owners and founders now prioritise ownership and control when making funding decisions, while 22% focus on minimising financial risk. Only 3% prioritise speed.

This ebook unpacks the funding strategies modern SMEs and startup founders are using, explores real-world examples, and offers practical insights to help you make informed decisions when seeking finance.

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